Digital Marketing

Chennai, Tamil Nadu   |   Full time

Job Details

Develop and manage digital marketing campaigns

Write and optimize content for the website and social networking accounts such as Facebook, Twitter, LinkedIn and Instagram

Track and analyze website traffic flow and provide regular internal reports

Continually work on the Search Engine Optimization of the website(s)

Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.

Planning and monitoring the ongoing company presence on social media

Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness

Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends, etc.)

Acquire insight into online marketing trends and keep strategies up to date

Responsibilities and Duties
To devise and edit content for various digital platforms. Writing blog posts may well be an integral part of the job

To have good communication skills both writing and speaking.

Excellent understanding of digital marketing concepts and best practices

Experience with social media, Google AdWords and email campaigns and SEO/SEM

Skills and experience in creative content writing

Analytical mindset and critical thinking

Required Experience and Qualifications
B.E./ B.Tech./ M.C.A./ M.Sc./B.C.A./ B.Sc./Any degree

Certification in digital marketing

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